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Contemporary challenges, prospects discussed at Himalayan Travel Mart

KATHMANDU: The 3rd Himalayan Travel Mart (HTM 2019) concluded successfully on Sunday announcing to organise the 4th series of HTM from June 12-15 in 2020.
The HTM 2019 attracted more than 700 delegates from 43 different countries; including 150+ international delegates and national stakeholders. The four-day event was organised and executed by PATA Nepal Chapter in collaboration with the Ministry of Culture, Tourism and Civil Aviation, Nepal Tourism Board, PATA Headquarter, Nepal Airlines and the other prominent Tourism Organizations of Nepal. The mart was inaugurated by Prime Minister KP Sharma Oli on Thursday, June 6th, 2019.
The HTM 2019 was divided into four components, which include pre-mart familiarisation tours for the hosted buyers and international travel bloggers/media, HTM Conference, International Travel Bloggers and Media Conference (ITMBC and Buyers and Sellers Meet.
HTM 2019 Conference was held on 7th June with the theme, “The Spirit of the Himalayas” unveiling a new way forward, new programmes, products and uncovering hidden treasures with new potentials for the Himalayan Nations with Nepal at the helm of this promotional endeavour.
The HTM conference witnessed about 20+ World Class High-Value Speakers/ Industry Thought Leaders, Spiritual Leaders, Mystics, Religious Gurus, Influencers and International Tourism Experts.
Various subjects including Spiritual Tourism, Adventure Travel Trends, Responsible and Sustainable Tourism, Digital Transformation and New Trends in Tourism, Travel Media Trends, contemporary issues, challenges and opportunities for the development of tourism for Nepal as well as the Himalayan nations were discussed in the conference.
The ITBMC brought together 40+ international travel bloggers and media as well as hundreds of local media delegates to promote Nepal as the most promising and happening tourism destination.
A special International Media Briefing Session for Visit Nepal Year 2020 campaign was organized during ITBMC promoting and showcasing the country’s offerings and plans for the mega campaign.
A total of 58 Buyer Organizations from 30 different countries and 54 Seller Organizations or, Exhibitors from 6 Himalayan countries took part in this year two-day B2B mart held on 8th and 9th of June.

Published Date: Sunday, June 9th, 2019 | 08:32 PM

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